Kara Swisher

Recent Posts by Kara Swisher

Freed Moves From COO to Strategic Adviser at Etsy

According to an internal announcement today, Etsy COO Adam Freed will be shifting his job at the online marketplace for vintage and handmade goods to become a strategic adviser to CEO Chad Dickerson. The move for the former Google exec is personal, said sources — Freed recently had twins and has wanted to spend more time with his family. He’ll work part-time now on strategic initiatives at the New York-based Etsy.


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The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer