Revenge of the Nerds, the Sequel: Silicon Valley Wallflowers Now Hot

Phil Fernandez was used to being a Silicon Valley wallflower.

His start-up makes software for marketing departments, and for years, he toiled in obscurity as the tech spotlight shined on hip Web arenas like social networking and their young Internet entrepreneurs, such as Facebook Inc.’s Mark Zuckerberg.

But now it is Mr. Fernandez’s turn in the limelight. His firm, Marketo Inc., is generating buzz among investors as an initial-public-offering candidate. He says he is getting daily invitations to baseball games, lunches with investment bankers and fancy society dinners.

Read the rest of this post on the original site »


Must-Reads from other Websites

Panos Mourdoukoutas

Why Apple Should Buy China’s Xiaomi

Paul Graham

What I Didn’t Say

Benjamin Bratton

We Need to Talk About TED

Mat Honan

I, Glasshole: My Year With Google Glass

Chris Ware

All Together Now

Corey S. Powell and Laurie Gwen Shapiro

The Sculpture on the Moon

About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Websites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other websites, and for clarity’s sake, all outside posts run against a pink background.

We also solicit original full-length posts and accept some unsolicited submissions.

Read more »