Former Myspace Team’s Gravity Pulls Down $10.6M for Personalization
Gravity, the service that helps publishers personalize their content for each visitor, has raised $10.6 million in Series B funding led by GRP Partners and including previous investors Redpoint Ventures and August Capital. Next on the company’s agenda is launching an ad network for content, and getting more publishers to change their full layout based on recommendations, not just reorder stories within a widget.
