Mike Isaac

Recent Posts by Mike Isaac

Facebook’s Mobile App Advertising Program Rolls Out Wide

Facebook announced Wednesday that it is rolling out its mobile app installation ads program to all developers. The advertisements, which are paid, allow partners to show ads for their connected Facebook apps in the streams. Users are then directed out to the App Store, where they can install the application. Developers can monitor the progress of the new program, which was announced in beta in August, using Facebook’s analytics dashboard.

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The problem with the Billionaire Savior phase of the newspaper collapse has always been that billionaires don’t tend to like the kind of authority-questioning journalism that upsets the status quo.

— Ryan Chittum, writing in the Columbia Journalism Review about the promise of Pierre Omidyar’s new media venture with Glenn Greenwald