Kara Swisher

Recent Posts by Kara Swisher

True&Co Co-Founder Ramamurthy Joins Battery as EIR

Aarthi Ramamurthy, who co-founded personalized intimate apparel online retailer True&Co, has joined Battery Ventures as an entrepreneur in residence to “pursue disruptive e-commerce initiatives.” Ramamurthy was most recently head of product of True&Co, which launched at the D: All Things Digital conference earlier this year. She has also worked at both Netflix and Microsoft, and was the co-creator of Bubblegum, a photo-sharing application.


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What’s just depressing to me is how — and it’s not just for us, let me generalize it — the moment a company goes public the conversation shifts from how they’re trying to change the world and the product they’re building to how they’re making money.

— Andrew Mason, in an interview about a month before he was fired as Groupon’s CEO