Kara Swisher

Recent Posts by Kara Swisher

Social Media Marketing Firm HubSpot Adds $35 Million in Funding

HubSpot, which helps users with marketing via social media, has completed a new funding round of $35 million. The Cambridge, Mass., software company had previously raised about $65 million. The latest investment included previous investors Altimeter Capital and Cross Creek Capital, as well as, reportedly, Fidelity Investments. Earlier fundings have included General Catalyst Partners, Matrix Partners, Scale Venture Partners, Sequoia Capital, Google Ventures, Salesforce.com and Charles River Ventures. The new money will be used for international growth and acquisitions.


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The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer