Peter Kafka

Recent Posts by Peter Kafka

Nielsen Buys Social TV Tracker SocialGuide

Nielsen has acquired SocialGuide, a New York-based start-up that tracked Twitter and Facebook conversations about TV; terms haven’t been disclosed. Competitors in the “social TV” monitoring market include Bluefin Labs and Trendrr.


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There was a worry before I started this that I was going to burn every bridge I had. But I realize now that there are some bridges that are worth burning.

— Valleywag editor Sam Biddle