Loyalty Start-Up Hires Chris Luo of Facebook for Marketing Role

FiveStars, a loyalty program that is trying to eliminate the need for punch cards at local merchants, has named Chris Luo as VP of marketing. Luo was formerly Facebook’s global head of small and medium business marketing. Before joining Facebook, Luo led acquisition marketing at Google for their AdWords product across all of Asia-Pacific. In August, FiveStars raised $14 million in capital to continue expanding into new markets.


Latest Video

View all videos »

Search »

Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work