Bonnie Cha

Recent Posts by Bonnie Cha

Boom Boom What Now? to Launch iPhone Camera Accessory.

Is there anything won’t do?

Getty Images

The Black Eyed Peas frontman has already shown up as a hologram on CNN, accepted a role at Intel as director of creative innovation, and claimed the title of being the first musician to stream a song from Mars. Now he’s making tech products.

According to the Telegraph, has plans to launch a new iPhone accessory called that turns the smartphone’s eight-megapixel camera into a 14-megapixel camera.

The add-on accessory has its own sensor and flash, which the musician claims will improve the clarity and definition of photos, and will turn your smartphone into a “genius-phone.”

But more megapixels doesn’t always mean better pictures, and without any details about the technology behind the camera attachment, it’s hard to say whether it’s legit or just hype (which is kind of how I feel about the Black Eyed Peas — zing!).

Either way, you might be hearing more of’s name in the consumer tech space, as this doesn’t appear to be a one-off venture for the musician., whose real name is William James Adams, says this is just the first in a line of products. He will officially launch the series, along with pricing, in London on Nov. 28.

The Telegraph reports that Apple has granted a development license to produce and sell the accessory and an accompanying camera app. Apple has not yet responded to a request for comment.

Qualcomm’s Toq Smartwatch Needs More Time

December 26, 2013 at 6:00 am PT

They’re Baaaack. Tabs Return to Yahoo Mail.

December 19, 2013 at 11:15 am PT

Sony PlayStation 4 Makes Right Play for Gamers

December 19, 2013 at 6:00 am PT

Uncovering a More Useful Android Lock Screen

December 05, 2013 at 6:00 am PT

Latest Video

View all videos »

Search »

Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus