Peter Kafka

Recent Posts by Peter Kafka

Apple Starts Selling New Super-Skinny iMacs Friday

They may not have a lot of them. But they are selling them: Apple will start shipping one of its new, ultrathin iMac models later this week. It says the other one will be coming, as planned, next month.

Starting Friday, you’ll be able to buy Apple’s new 21.5-inch iMac model, and next month, the company will be shipping its new 27-inch model. But Apple has already warned that supply-chain issues mean that it won’t have enough of these to go around.

“We will have a significant shortage here,” CEO Tim Cook announced during the company’s last earnings call.

You can find specs, etc., here, and below. But if you’re looking for a bit of color, I can offer this tidbit: At the iPad mini event last month, Apple fans were at least as interested in the razor-thin iMacs as in the new iPad Jr. — perhaps more so.

CUPERTINO, Calif.–(BUSINESS WIRE)–
Apple® today announced the all-new iMac® will be available on Friday, November 30. Featuring a stunning design, brilliant display with reduced reflection, faster processors and an innovative new storage option called Fusion Drive, the new iMac is the most advanced desktop Apple has ever made. The 21.5-inch iMac will be available through the Apple Online Store (www.apple.com), Apple’s retail stores and select Apple Authorized Resellers. The 27-inch iMac will be available for order through the Apple Online Store and will begin shipping in December.

Redesigned from the inside out, the new iMac packs high performance technology into an aluminum and glass enclosure that measures just 5 mm thin at its edge and features a reengineered display that reduces reflection by 75 percent. The new iMac includes 8GB of 1600 MHz memory, a 1TB hard drive, third generation quad-core Intel Core i5 processors that can be upgraded to Core i7, and the latest NVIDIA GeForce graphics processors that deliver up to 60 percent faster performance. Fusion Drive is an innovative new storage option that gives customers the performance of flash and the capacity of a hard drive by combining 128GB of flash with a standard hard drive to create a single storage volume that intelligently manages files to optimize read and write performance.

The 21.5-inch iMac is available with a 2.7 GHz quad-core Intel Core i5 with Turbo Boost speeds up to 3.2 GHz and NVIDIA GeForce GT 640M for a suggested retail price of $1,299 (US); and with a 2.9 GHz quad-core Intel Core i5 with Turbo Boost speeds up to 3.6 GHz and NVIDIA GeForce GT 650M for a suggested retail price of $1,499 (US). The 27-inch iMac is available with a 2.9 GHz quad-core Intel Core i5 with Turbo Boost speeds up to 3.6 GHz and NVIDIA GeForce GTX 660M for a suggested retail price of $1,799 (US); and with a 3.2 GHz quad-core Intel Core i5 with Turbo Boost speeds up to 3.6 GHz and NVIDIA GeForce GTX 675MX for a suggested retail price of $1,999 (US).

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google