Ina Fried

Recent Posts by Ina Fried

Despite Gains by Amazon, Samsung and Google, Vast Majority of Tablet Web Visits Still Coming From iPads

While Kindle Fire, Galaxy Tab and Nexus tablet sales continue to rise, most tablet Web surfing is still coming from Apple devices.

ipad_boxes

Roughly 87 percent of tablet Web surfing comes from an iPad, according to the latest numbers from mobile ad company Chitika. That’s down just 1 percent from the ad network’s November survey.

A few rivals did show some impressive gains, however. Kindle Fire models accounted for 4.25 percent of all tablet Web traffic, up 20 percent from the prior survey. The Samsung Galaxy family posted a slight gain, to 2.65 percent, while Google Nexus tablets increased from 0.91 percent to 1.06 percent in December.

It will be interesting to see if the numbers change at all once all those holiday presents are unwrapped and activated.

Here’s a look at how many ad impressions were delivered by non-Apple tablets per 100 iPad impressions.

Chitika December numbers


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The problem with the Billionaire Savior phase of the newspaper collapse has always been that billionaires don’t tend to like the kind of authority-questioning journalism that upsets the status quo.

— Ryan Chittum, writing in the Columbia Journalism Review about the promise of Pierre Omidyar’s new media venture with Glenn Greenwald