Mike Isaac

Recent Posts by Mike Isaac

Twitter Tweaks Search and Discover Products

Twitter announced Wednesday a host of incremental improvements to its Search and Discover sections for the company’s iPhone and Android apps. Most are minor tweaks, including a more integrated mix of search results, combining noteworthy tweets, activity, trends and accounts into one stream.


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web