Kara Swisher

Recent Posts by Kara Swisher

Apple Airs New Ads With Beating Hearts, Sharks and All That Jazz

Here are two ads — called “Alive” and “Together” — that Apple just released to tout its iPad and iPad mini. They’re a clear departure from Apple’s previous TV spots.

With jazzy music and quick word-association, they are much more hyperactively catchy than the usual doink-doink, thinking-nerd style of many others, and they feature a range of very active and visually arresting apps.

Here they are:


Latest Video

View all videos »

Search »

First the NSA came for, well, jeez pretty much everybody’s data at this point, and I said nothing because wait how does this joke work

— Parker Higgins via Twitter