Kara Swisher

Recent Posts by Kara Swisher

Yahoo Work-From-Home Controversy Already a Silicon Valley Billboard Meme

Screen Shot 2013-02-27 at 1.44.02 PM

Video conferencing company Blue Jeans Network, which is obviously a big supporter of working from home for employees, is putting its money where its telecommuting mouth is to speak out on the debate that was spurred by Yahoo CEO Marissa’s Mayer new rule to ban the practice at her company.

Thus, the startup is putting up a billboard on Highway 101, just north of San Francisco Airport on the tech-commuting path, which you can see above. Calling itself the “The unofficial sponsor of WFH,” it urges Mayer to call the company — “We can help.”

(Cheeky! I like it.)

In a blog post about the controversy, Blue Jeans noted:

“What’s right for Yahoo, however, is against almost every workforce trend. Telecommuting is here to stay. In competitive hiring environments, working from home is undoubtedly an enticing perk that employers can extend to tip the scales.”

Ironically, a Blue Jeans spokesperson pointed out to me that next week is Telework Week.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work