Kara Swisher

Recent Posts by Kara Swisher

SV VC Accel Also Hires Marketing Partner, This Time From Yelp

Accel Partners has hired Stephanie Ichinose, head of communications at Yelp, as its first marketing partner. But it’s not the first for Silicon Valley venture firms, which have been on a hiring spree in that department since Andreessen Horowitz nabbed high-profile exec Margit Wennmachers several years ago to give the firm an even higher profile. Since then, Sequoia Capital, Kleiner Perkins and Khosla Ventures have all added top PR and marketing execs to help with communications for their various startups. Accel said Ichinose “will be responsible for managing the Accel Partners brand and advising entrepreneurs in the Accel portfolio on their strategic positioning and communications strategies.” In other words, Accel! Along with her work at the online recommendation service, Ichinose has also worked at Yahoo and Sony Computer Entertainment America.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus