TV Networks Play to “Second Screen”
Last weekend, members of the cast and crew of AMC Networks Inc.’s crime drama “The Killing” were on location in Vancouver, British Columbia, shooting material for Sunday’s season premiere. What they produced won’t be shown on television, though. It is meant for smartphones, tablets and laptops.
The video vignettes are for an online application AMC channel is launching this weekend to promote “The Killing,” one of a number of increasingly ambitious such efforts being produced by TV networks. Designed to be watched on mobile devices and computers, the services show videos, photos, games, trivia and other content when the affiliated TV show is on the air.