Mike Isaac

Recent Posts by Mike Isaac

Obvious-Backed Startup Branch Releases Interest-Based Network “Potluck”

Branch, the startup backed by Obvious Corp., debuted Potluck on Tuesday morning. Users post links on the service — a social network of sorts that focuses on communicating around content and interests — and friends aren’t able to see who posted the link until visiting the discussion thread around it. The philosophy, according to founder Josh Miller, is to reduce the performative stress component in social sharing, and place the emphasis on the interests that bring people together. The product is available on the Web beginning today, and will come to iOS in the next few weeks.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work