Rovio Shifts from Angry Birds to Lonely Vikings

Rovio has a new offering in its digital toy box that could signal a new direction a company fighting to etch out a broader identity.

The maker of the highly addictive Angry Birds mobile game has rolled out Icebreaker: A Viking Voyage as the first in a series of titles to be housed under the so-called Rovio Stars umbrella. Created by London-based Nitrome Ltd., the new app sells for 99 cents on Apple Inc. App Store; it will soon be accompanied by other titles, such as a gamed called Tiny Thief that was created by Brazilian developer 5 Ants.

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