Mike Isaac

Recent Posts by Mike Isaac

Motorola’s Logo Gets a Googley New Look

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A new look for a new, Google-owned company.

Motorola has switched up its company logo. First spotted by The Verge, it’s now sporting a vibrant — dare I say more Googley — array of colors encircling the traditional Motorola “M” graphic.

Cute — and appropriate, considering that the hardware company has officially been a part of Google for a little more than a year.

Motorola is big on changing its image in phone hardware, focusing on fewer products with more innovative features packed into flagship releases. That’s a drastic shift from Motorola’s previous strategy of releasing lots of high-end phones and tablets.

Nothing like a new logo to say you’re trying to do things entirely differently.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus