No Room for Rivals: Android, iOS Maintain Smartphone Dominance
Some good news for Apple, Samsung and Google in comScore’s latest smartphone metrics, and some bad news for their rivals.
For the three-month period ended in May, Apple and Samsung once again ranked as the top U.S. smartphone manufacturers. Apple captured a 39.2 percent share of the market, up 0.3 points from the prior period; Samsung grabbed 23 percent, up 1.7 points. HTC, Motorola and LG rounded out the top five OEM list, none with a share above 10 percent.
In the smartphone platform space, comScore’s measurements show the market largely in a same-as-it-ever-was state, with Google’s Android OS and Apple’s iOS utterly dominating it. Android captured 52.4 percent of the smartphone platform market during the period, a small gain over the 51.7 percent it claimed in the previous period. iOS’s share of the market also rose slightly, to 39.2 from 38.9.
And how are Microsoft and BlackBerry doing in a U.S. smartphone market that’s 91 percent controlled by Apple and Google?
Not too well. For the period comScore surveyed, BlackBerry claimed a 4.8 percent share, down from the 5.4 percent share it nabbed previously. Meanwhile, Microsoft managed to capture only three percent, down from 3.2 percent.