Peter Kafka

Recent Posts by Peter Kafka

IAC’s About Hires COO, Two More Execs

About.com, IAC’s answers website, has hired three executives: Scott Kim, who was previously chief strategy officer at IAC’s Ask.com, will be chief operating officer; Alex Ellerson, previously Howcast Media’s COO, will become SVP for content; and Matthew Knell, previously AOL’s social media guy, will take a similar role. Earlier this year IAC hired Neil Vogel to run About, which it bought from the New York Times last summer.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus