Ina Fried

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The Moto X Works on T-Mobile’s Network, but Won’t Be Sold in Its Stores — At Least for Now

The Moto X may work with all the major U.S. carriers, but their level of enthusiasm appears to vary quite a bit.

MotoX 4

While AT&T and Sprint issued bold press releases talking about the Moto X and the benefits of running it on their network, Verizon and T-Mobile were essentially mute.

“The Moto X is compatible with T-Mobile’s network; however, we have no further announcements at this time,” T-Mobile said in a statement.

That didn’t exactly sound like a ringing endorsement, so I checked in with the top brass at T-Mobile.

Here’s what Chief Marketing Officer Mike Sievert had to say:

“The Moto X optimized for T-Mobile’s 4G LTE network will initially be available through Motorola’s channels,” Sievert told AllThingsD. “We do not plan to stock Moto X devices immediately in our stores but are working closely with Motorola to make the Moto X a great experience for T-Mobile customers. Any news about distribution in our stores would come at a later date.”

Representatives of Verizon Wireless, which last week launched three Motorola-made Droid models with some features in common with the Moto X, did not respond to requests for comment on their plans.

Motorola has said the device will sell for $199 with a two-year contract on all four major carriers plus US Cellular. It’s not quite clear what that means at T-Mobile, which recently stopped subsidizing phones, but does allow customers to finance them over 24 months.

AT&T appears to have the broadest Moto X lineup, as it has a temporary corner on the market when it comes to the much-touted customization options for the Moto X. Sprint, meanwhile, is playing up the fact that customers can get unlimited data guaranteed for as long as one stays a Sprint customer (with some other minor restrictions).

Update, 8:55 a.m. PT: A Verizon representative said the carrier plans to carry the Moto X, but declined to comment further on how the company plans to market the device vis a vis the new Droids.

9:55 a.m.: Verizon added that it will be sold both in stores and online.

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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik