Why HTC is Making a Mobile Operating System

Making a smartphone operating system is a lot of fuss. There’s a lot of work involved, and for anyone who’s not Apple Inc., there’s no guarantee that it will actually convince anyone to buy your phone over a standard Android one.

HTC was the No. 1 brand of smartphone in the U.S. in 2010; now it’s not even in the top three. So why is Taiwan’s HTC Corp.making an in-house operating system specifically for Chinese consumers?

There’s a lot of reasons, but few have much to do strictly with supply and demand.

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