Chrome Apps Are Going Native

To celebrate Chrome’s fifth birthday, Google officially unveiled what it is calling a new breed of apps that act more like installed programs than carved out slices of a Web browser.

In a blog post today, Google said Chrome Apps — not to be confused with Chrome browser’s Web apps — aim to marry the speed and flexibility of the Web with the smoothness of installed software. Think of it, Google says, like installing an app on your desktop or laptop in the same way you would for your smartphone.

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About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Websites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other websites, and for clarity’s sake, all outside posts run against a pink background.

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