Ina Fried

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Samsung Opens Up Mobile Devices to Developers to Make Them More Attractive to Businesses

Aiming to further its pitch to businesses, Samsung is looking to create an ecosystem of developers building specialized products and services around its mobile devices.

Samsung b-to-b

The company on Wednesday is announcing the Samsung Solution Exchange, which it said will offer a range of options including third-party products designed for particular industries and the usual segments, such as health care, financial services, government, transportation, retail and education.

Samsung said it is making more than 1,000 different software and hardware hooks available to the developers, including the tools needed to customize for Samsung-specific features, such as its in-air gestures and S-Pen stylus.

The Korean device maker is also hosting a first-of-its-kind conference for North American developers next month.

“The market is quickly shifting to a mobile-first philosophy where … business owners are driving innovation by deploying specialized business applications on widely-available smartphones and tablets,” Samsung VP Timothy Wagner said in a statement.

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus