Ina Fried

Recent Posts by Ina Fried

Nokia Looks to Free Netflix, Other Promos to Boost Lumia Sales

Nokia is hoping the lure of free Netflix subscriptions will help the company sell more Lumia phones in the United Kingdom.

Nokia netflix-feature

Vodafone is offering either six or 12 months of free Netflix with the purchase of certain Lumia phones, while British retailer Phones 4u is giving Lumia customers six months of free Netflix.

The Nokia-backed Netflix offers are just an example of various promotions the company has planned between now and the end of the year to boost sales.

“Nokia’s Free Netflix Subscription promotion in conjunction with Vodafone and Phones 4u in the U.K. is just one example of a sustained program of marketing activities for the rest of year,” a Nokia representative told AllThingsD. “Nokia will continue to invest significantly in promoting its Lumia 1020 flagship devices in all media channels as well as working closely with our operator and retailer partners to deliver campaigns and propositions across our entire portfolio.”

The company also plans to introduce new products at an Oct. 22 event in Abu Dhabi.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik