Mike Isaac

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Apple Unveils the New Thinner, Lighter MacBook Pro

Just like AllThingsD reported previously, Apple on Tuesday announced the latest iteration of the 13-inch MacBook Pro at its fall event in San Francisco.

Surprise! It’s thinner and lighter than the previous generation, weighing in at 3.46 pounds and 0.71 inches thin, slightly less cumbersome compared to 2012’s line.

The biggest draw, however, is the new line of Intel’s latest Haswell processors installed inside, which should provide better battery life and graphics performance. Those were already brought to the refreshed MacBook Airs earlier in the year, and indeed gave both areas quite a boost.

The 13-inch MacBook Pro starts at $1,300 and comes with OS X Mavericks, the company’s latest desktop software release. It begins shipping today.

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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google