John Paczkowski

Recent Posts by John Paczkowski

Apple’s New Mac Pro Will Ship in December

Mac_Pro_2013Can’t innovate anymore, my ass,” Apple SVP of worldwide marketing Phil Schiller said when unveiling the company’s behemoth new Mac Pro in June. “This is, without a doubt, the future of the pro desktop.”

Is the new Mac Pro the showstopper machine that Apple claims? We’ll soon find out. During a special event in San Francisco on Tuesday, Schiller said the Mac Pro will ship in December — “before the end of the year,” he added. Price: $2,999.

“It’s a computer that packs an incredible amount of power into a chassis one-eighth the volume of the current Mac Pro,” Schiller said. “It’s got the fastest processor we’ve ever put in a Mac. … And it’s got the fastest memory we’ve ever put in a Mac, too … up to seven teraflops of computing power.”

Like Apple’s other hardware, the new Mac Pro is “environmentally friendly,” Schiller said. It will also be manufactured in the United States.

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus