Media

Papers Put Faith in Paywalls

Published on March 5, 2012
by Russell Adams

As more newspapers close the door on free access to their websites, some publishers are still waiting for paying customers to pour in.

The numbers of readers signing up so far suggest that at many papers, “paywalls” aren’t about to reverse publishers’ deteriorating finances. Yet the results aren’t discouraging industry executives, who say their efforts are succeeding in shoring up the core print business after years of declines.

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