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Apple, Google Vie for Start-Ups

Published on December 11, 2009
by Jessica E. Vascellaro and Yukari Iwatani Kane

Google Inc. (GOOG) and Apple Inc. (AAPL), which have long thrived without treading on one another’s turf, are vying to acquire some of the same Silicon Valley start-ups and developing products that put themselves in more direct competition.

Google was in serious discussions to acquire online-music company La La Media Inc. before Apple won the deal this month for $85 million, people familiar with the matter said.

Apple also pursued a deal for mobile-advertising company AdMob Inc. say people familiar with the matter; Google agreed to buy the start-up in November for $750 million.

A Google spokesman declined to comment.

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