Like Snowflakes, No Two myTouch 3Gs Alike…

Published on June 22, 2009
by John Paczkowski

t-mobilemytouch3g-lg2In a summer of handset debuts that already include the Palm (PALM) Pre, Apple’s (AAPL) iPhone 3GS, and soon, Research in Motion’s (RIM) BlackBerry Tour 9630, add one more: the myTouch 3G, T-Mobile’s second Google (GOOG) Android phone. The carrier officially introduced the device today and said customers can begin reserving it on July 8. Price: $199 with a two-year contract.

Sleeker than the somewhat boxy G1, the myTouch boasts longer battery life–up to six hours of talk time, one more than its predecessor–a 3.2-megapixel camera, a virtual keyboard that orients automatically from portrait to landscape mode and, more importantly, better customization.

Now that the Android Market has 5,000-strong range of applications, devices like the myTouch offer a more compelling proposition than even before. “No two myTouch devices will be alike,” Andrew Sherrard, vice president at T-Mobile, told “They will be as unique as the users that own them. What we have found is that once consumers know how to customize a device and they add everything they want on it, they respond very well to having a phone that is specially designed for them.”

Yep, they sure do.

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