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TiVo Partners With PayPal for Shopping Via Commercials

Published on June 12, 2012
by Victoria Stilwell

TiVo Inc. is joining with the PayPal payment service to offer an on-the-spot way for TV watchers to buy products featured in interactive advertisements.

The digital-video-recorder company is working with advertisers and agencies to develop PayPal-enabled advertisements, which are expected to begin airing during the fall 2012 television season.

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