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Creating a Magazine Over a Weekend

Published on May 10, 2010
by Jennifer Valentino-DeVries

Creating a magazine from start to finish in two days sounds like an insane, nearly impossible task. But that’s what a group of writers and editors did this weekend to produce the first issue of the appropriately named 48 Hours Magazine–an experimental project that aimed to use the Internet to shake up the way a print magazine is made.

The concept behind 48 Hours was relatively simple: Most magazines traditionally take weeks to produce. But with the Web and things like digital photos, editors could put out a call for photos and articles with a 24-hour deadline and then spend another 24 hours editing and laying out the magazine.

The creation of the magazine is part of a trend called “crowd sourcing”–in which tasks that have traditionally been done by a small group are instead posted to a large forum, with the best ideas and products from the overall group winning the day. It’s a technique best known for the creation of online reference site Wikipedia.

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