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An Exiting Nokia Executive on What Went Wrong

Published on September 23, 2010
by Christopher Lawton

If Anssi Vanjoki is anything, he’s direct.

At Nokia World in London, the outgoing executive talked about what he did right in his nearly 20 years with the company, what went wrong and why the Finnish handset maker is struggling in the smartphone market. He also had some things to say about the competition, and explained exactly why he resigned just one day after former Microsoft executive Stephen Elop was appointed Nokia’s new CEO.

“I didn’t become the CEO. It is as simple as that,” Mr. Vanjoki said when asked why he resigned.
“You know who the guy is it’s not you…so what do you do, you stay or you leave. I decided to leave,” the 54-year-old executive said.

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