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Chrome Apps Are Going Native

Published on September 5, 2013
by Brian R. Fitzgerald

To celebrate Chrome’s fifth birthday, Google officially unveiled what it is calling a new breed of apps that act more like installed programs than carved out slices of a Web browser.

In a blog post today, Google said Chrome Apps — not to be confused with Chrome browser’s Web apps — aim to marry the speed and flexibility of the Web with the smoothness of installed software. Think of it, Google says, like installing an app on your desktop or laptop in the same way you would for your smartphone.

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