ZTE Jumps on Smartwatch Bandwagon

Published on November 25, 2013
by Juro Osawa

When Samsung Electronics Co. Galaxy Gear launch in early September created a hype around the potential market for smartwatches, it was certain that we would soon see cheaper versions from Chinese competitors.

Now, ZTE Corp., mainly known for its telecom equipment but also a smartphone maker, plans to launch a smartwatch in the second quarter of next year, according to Lu Qianhao, head of the Shenzhen-based company’s handset marketing strategy.

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