QOTD: It’s-a-Me! Mobile Strategy!

Published on December 17, 2013
by Voices

We recognize that there are a lot of smartphones and tablets out there … We’re also doing a lot of experimentation of what I would call the little experiences you can have on your smartphone and tablet that will drive you back to your Nintendo hardware.

— Nintendo of America president Reggie Fils-Amie, in an interview with King 5 News in Seattle. Nintendo has long resisted bringing its IP to mobile devices.

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URL: http://allthingsd.com/20131217/qotd-its-a-me-mobile-strategy/