Intel Shifts Focus to Low-Power Chips

Published on May 17, 2011
by Shara Tibken

Intel Corp. is increasingly focusing its roadmap on chips that consume less power, helping it target the smartphone and tablet markets and focus on enabling notebooks to be thinner and lighter, the company said Tuesday.

Paul Otellini, Intel’s chief executive, told analysts at a meeting in Santa Clara, Calif., on Tuesday that the “centerpoint”–or the average power used by Intel’s chips–in the past was around 35 to 40 watts. Intel is now shifting that down to about 15 watts, with the change being implemented over the next several years.

Meanwhile, Mr. Otellini reiterated Intel’s bullish guidance for the second quarter, saying the view is “still right on” and PC growth should be “pretty good” this year despite what other companies–like PC maker Hewlett-Packard Co.–have said.

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