CEO Jim Balsillie: BlackBerry Ready to Play Quantum Leapfrog

Published on June 25, 2010
by John Paczkowski

The long, stumbling game of catch-up Research in Motion has been playing in the smartphone market is nearing its end. And when the end is finally reached, RIM will emerge the victor, besting its Android rivals and Apple’s (AAPL) iPhone. Because the BlackBerry maker isn’t standing still–anymore. It will soon roll out its new BlackBerry 6 platform and new handsets. And when it does, global smartphone supremacy is assured…MUAHAHAHA.

“Once you see the new platform…you’ll be all very surprised,” RIM co-CEO Jim Balsillie said during the company’s earnings call Thursday. “…I think you’ll just be amazed that how it’s a quantum leap over anything that’s out there….I just wish I could wind the clock forward a few weeks.”

I’ll bet you do. How annoying it must have been to report softer sales and handset shipments than expected on a day when the newly launched iPhone 4 is selling out to massive crowds.

Of course, RIM did sell its 100 millionth BlackBerry during the quarter. An impressive milestone, but one the company has already passed. The more pressing question now: How quickly will Research in Motion (RIMM) sell another 100 million in a market enamored of super-smartphones like the Droid, iPhone and Evo?

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