Mobile

Men Are From Android, Women Are From iOS

Published on December 1, 2010
by John Paczkowski

Nearly one in three U.S. mobile phone users owns a smartphone and, unsurprisingly, for most it’s an iPhone, a BlackBerry or one of the many handsets running Google’s Android OS.

According to October 2010 figures from research company Nielsen, the iPhone is now tied with the BlackBerry as the most popular smartphone in the U.S. with 27 percent of the market each (Android devices claim nearly 23 percent and Windows Mobile 14 percent). But the iPhone is also the most desired device among likely smartphone upgraders in the U.S., ahead of Android. Among users planning to buy a new smartphone, 35 percent chose the iPhone, while 28 percent chose Android.

One last interesting data point: Nielsen found that men prefer Android over iOS (33 percent vs. 29 percent), while women tend to gravitate toward iOS (31 percent vs. 23 percent).

Insert your own stereotype-based jokes here.

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