Kara Visits Larry Kramer

Published on August 24, 2007
by Kara Swisher

I have known Larry Kramer since I was a college student in Washington, D.C., and he hired me as a stringer for the Washington Post’s Metro section–even after I insulted him about the newspaper’s terrible coverage of students. At the time, Kramer was running the section.

Since then–back in the dark ages and after a stint at the San Francisco Examiner–he has spent a lot of his time over the past decade building the financial news site MarketWatch, which was owned in large part by CBS and then sold to Dow Jones (owner of this site) in 2005.

He stayed on for a bit at CBS, working on its digital initiatives, but recently signed on as a senior adviser to Boston-based Polaris Ventures. There, he’ll be advising them on digital-media issues and helping their portfolio of companies.

Kramer has always had a lot of fast-forward opinions about the changes–or, more accurately, the turmoil–suffered by old-media companies in the wake of the digital onslaught. He talks about all that here, as well as making a prediction about the end of search as the big power in the sector.

Here is the video:

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