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Peter Kafka
Facebook Is Still Figuring It Out. Will Advertisers and Investors Wait Around?
“Advertisers are learning and experimenting” with Facebook’s ad business, says Facebook itself. GM’s move shows the downside of making it up as you go.
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News Byte
Harvey Geller, Universal Music Group’s Top Lawyer, Is Out
Harvey Geller, Universal Music Group’s longtime lawyer, left the company earlier this week. A person familiar with Universal said Geller was now headed for another job but didn’t have other details. His name will be familiar to many digital-media companies, since he often led fierce and sustained battles against them on behalf of the world’s biggest music label.
Google Says Forced “Sharing” Is a Bug, Not a Feature
No, you don’t have to spam that AdWeek story to your pals before you read it. But somebody’s gotta pay something for this stuff, someday.News Byte
Cannes Ad Conference Roars for Twitter’s Jack Dorsey
The Cannes Lions, the people who put on a giant advertising trade show every year in France, have named Twitter’s Jack Dorsey as their “Media Person of The Year.” The honorific comes as Twitter has begun ramping up its ad-selling efforts. For context: Previous winners include Google’s Eric Schmidt and Facebook’s Mark Zuckerberg.Pinterest Prompts a Start-Up’s Pivot: Meet Curalate, an Analytics Engine for Images
You’re a brand that has lots of stuff on Pinterest. How do you find it?Ross Levinsohn’s Yahoo Plan: Back to the Future
Want to figure out what Yahoo’s new boss wants to do with the company? Look back at what he did last year.Is YouTube’s Ad Pitch Working?
YouTube is trying to convince advertisers to spend big dollars on its upgraded content. They seem receptive.Microsoft’s Sneaky Success: The Xbox Is the Most Popular Video Player in the U.S.
New data says the game player serves up more video than the iPad, iPhone or Android. Google TV or Apple TV are so far behind they don’t even make the cut.News Byte
“Cross-Device” Ad Tracker Drawbridge Rounds Up $6.5 Million From Sequoia, Kleiner Perkins
Drawbridge, an ad tech start-up founded by AdMob engineer Kamakshi Sivaramakrishnan, has raised $6.5 million from Sequoia Capital and Kleiner Perkins Caufield & Byer. Drawbridge says it can help marketers target potential customers by tracking them as they move around from device to device — like from a laptop to an iPhone. Sivaramakrishnan put in six months at Google after it acquired AdMob, before starting her own company.News Byte








