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	<title>AllThingsD &#187; 1-800 Flowers</title>
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		<title>Worries About Phishing Attacks Rise as Epsilon Data Breach Mess Goes On</title>
		<link>http://allthingsd.com/20110406/worries-about-phishing-attacks-rise-as-epsilon-data-breach-mess-goes-on/</link>
		<comments>http://allthingsd.com/20110406/worries-about-phishing-attacks-rise-as-epsilon-data-breach-mess-goes-on/#comments</comments>
		<pubDate>Wed, 06 Apr 2011 23:01:16 +0000</pubDate>
		<dc:creator>Arik Hesseldahl</dc:creator>
				<category><![CDATA[Enterprise]]></category>
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		<category><![CDATA[Alliance Data Systems]]></category>
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		<guid isPermaLink="false">http://newenterprise.allthingsd.com/?p=4804</guid>
		<description><![CDATA[More companies are drawn into the Epsilon data breach. But don't worry. Its parent, Allied Data Systems, says it expects "minimal impact" on its operations. Meanwhile, worries about phishing attacks against consumers remain high.]]></description>
			<content:encoded><![CDATA[<p><img src="http://newenterprise.allthingsd.com/files/2011/04/epsilon_logo.jpg" alt="" title="epsilon_logo" width="224" height="74" class="alignright size-full wp-image-4676" />The collateral damage from the <a href="http://newenterprise.allthingsd.com/20110404/the-list-of-companies-affected-by-the-epsilon-breach-grows-and-grows-and-grows/">data breach</a> of the email marketing firm Epsilon continues to spread.</p>
<p>I&#8217;ve just heard from someone who says they&#8217;ve received an email from Crucial.com, the Web retailer of computer memory owned by the chipmaker Micron, that data on its users was compromised. I&#8217;ve also heard form customers of Fred Meyer, Fry&#8217;s, Brookstone, 1-800-Flowers and the recruiting firm Robert Half International saying they&#8217;ve received similar emails.</p>
<p>However, now we&#8217;re getting into phase two of this mess. Whoever the original attackers are, they may be starting to carry out phishing attacks against the people whose information was taken from Epsilon. There&#8217;s been at least <a href="http://www.wcnc.com/news/consumer/BBB-warns-first-email-phishing-scams-appear-from-data-breach-119321114.html">one report out of North Carolina </a>of emails going to customers of a Chase Bank that aren&#8217;t really from that bank. Given that phishing attacks are a daily occurrence, however, it&#8217;s hard to specifically pin down this one as being related to the Epsilon breach. But the fact that it&#8217;s being mentioned at all indicates how much anxiety about phishing attacks has escalated in the days since the breach was disclosed.</p>
<p>It being the height of tax season, Intuit, maker of Turbotax, the most popular tax preparation software on the market, published a <a href="http://security.intuit.com/alert.php?a=27">security alert</a> to its customers today. Though it&#8217;s not an Epsilon customer, it said that&#8211;given that so many banks are among those affected&#8211;it thought it should offer some tips on how to detect a phishing attack and what to do and not do. Its advice bears repeating: When in doubt, don&#8217;t click on links in an email sent by a bank, retailer or other institution.</p>
<p>Meanwhile, shares in Epsilon&#8217;s parent company, Allied Data Systems, don&#8217;t seem to be feeling any further ill effects from all the negative attention. Its shares finished the day up 38 cents to close at $84.12, and the stock is up about 16 percent since the start of the year. The company was in damage control mode today, saying that it was working with federal authorities and outside computer forensics experts to investigate how the breach happened and who did it and to ensure that additional security measures are put in place to make sure it doesn&#8217;t happen again.</p>
<p>And even though Epsilon represented about 22 percent of Allied Data&#8217;s revenues last year, the company said that it expects the incident to have &#8220;minimal if any impact&#8221; on its overall financial performance for the foreseeable future, and that the breach affects only about two percent of Epsilon&#8217;s total client base. That may not sound like a large number, but when you consider that Epsilon has about 2,500 clients, and that two percent of that is 50 companies, most of them large, household name companies, it&#8217;s hard to minimize the number of people potentially affected. Allied Data&#8217;s biggest concern now, it says, is to regain the trust of its clients&#8211;that is, the companies on whose behalf it sends marketing email messages.</p>
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		<title>ESPN Retools Its Radio App for a Super Bowl Push</title>
		<link>http://allthingsd.com/20110131/espn-retools-its-radio-app-for-a-superbowl-push/</link>
		<comments>http://allthingsd.com/20110131/espn-retools-its-radio-app-for-a-superbowl-push/#comments</comments>
		<pubDate>Mon, 31 Jan 2011 14:33:07 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=28906</guid>
		<description><![CDATA[If you're going to push a sports chat app, this would be a good week to do it, right?]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2011/01/espn-app.jpg"><img class="alignright size-medium wp-image-28911" title="espn app" src="http://mediamemo.allthingsd.com/files/2011/01/espn-app-153x300.jpg" alt="" width="153" height="300" /></a>Fox has the rights to the Super Bowl this Sunday, but every other media outlet in the free world will take full advantage of the game up until kickoff. Here, for instance, is an app launch from ESPN&#8211;not a new app, but a refresh of its <a href="http://itunes.apple.com/us/app/espn-radio/id330029818?mt=8">Radio app</a> at Apple&#8217;s iTunes store, featuring all sorts of personalization bells and whistles.</p>
<p>Most impressive: Searchable audio that lets you sift through all of the network&#8217;s daily audio output to find mentions of your favorite teams, players, etc. So you can leave work, head to the gym and download, um, all of the day&#8217;s Clay Matthews news, without having to waste time Web surfing through the day. (Yes, you&#8217;re going to Web surf, anyway.)</p>
<p>The Disney-owned sports network isn&#8217;t changing the app&#8217;s price, which will stay at $2.99. ESPN says it has sold &#8220;hundreds of thousands&#8221; of the apps since it launched in September 2009. 1-800-FLOWERS.com has signed on as the exclusive sponsor for the relaunch.</p>
<p>Meanwhile, ESPN.com&#8217;s audio ventures seem to be doing well across the board: ESPNRadio.com reaches more than three million listeners per month, while multimedia star Bill Simmons&#8217;s podcast racked up 42 million downloads last year. (I&#8217;m responsible for a couple hundred, at least.)</p>
<p>ESPN says a version for Google&#8217;s Android platform is on the way.</p>
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		<title>Lonely Planet Names New U.S. Head as Its Digital Strategy Escalates</title>
		<link>http://allthingsd.com/20091012/lonely-planet-names-new-u-s-head-as-its-digital-strategy-escalates/</link>
		<comments>http://allthingsd.com/20091012/lonely-planet-names-new-u-s-head-as-its-digital-strategy-escalates/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 05:33:28 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19358</guid>
		<description><![CDATA[Lonely Planet, best known as a traditional travel guidebook publisher, is announcing a new U.S. head tomorrow--John Boris of Zagat Survey--as it increasingly moves to reposition the company as much more of a "cross-media" platform.

As the paid versus free content online debate gets louder over the next year, how well known brands like Lonely Planet--which has a strong reputation among consumers--handle the fallout will be more and more interesting to watch.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/LonelyPlanet.jpg"><img src="http://kara.allthingsd.com/files/2009/10/LonelyPlanet-249x140.jpg" alt="LonelyPlanet" title="LonelyPlanet" width="249" height="140" class="alignright size-medium wp-image-19360" /></a></p>
<p>Lonely Planet, best known as a traditional travel guidebook publisher, is announcing a new U.S. head tomorrow, as it increasingly moves to reposition the company as much more of a &#8220;cross-media&#8221; platform.</p>
<p>John Boris&#8211;set to take over today as new managing director of Lonely Planet Americas, based at its Oakland, Calif., office&#8211;comes to the company from Zagat Survey, where he was the SVP of marketing and interactive.</p>
<p>Previous to that, Boris worked at 1-800 Flowers and Fresh Direct.</p>
<p>“I’m thrilled to be joining one of the world’s best-loved travel brands at such an exciting time, with Lonely Planet rapidly evolving as a cross-media travel player,&#8221; he said in a press release.</p>
<p>As the paid versus free content online debate gets louder over the next year, how well known brands like Lonely Planet&#8211;which has a strong reputation among consumers&#8211;handle the fallout will be more and more interesting to watch.</p>
<p>Indeed, in recent months, Lonely Planet has been escalating its digital content efforts, which was the initial promise when BBC Worldwide bought 75 percent of the Melbourne, Australia-based company for about $200 million in late 2007.</p>
<p>But the digitization of Lonely Planet&#8217;s business, as with many traditional media publishers like it, has been slow going, with 75 percent of its revenue still in print.</p>
<p>While that business remains profitable, the breakdown between print and digital will be changing sooner than later, since digital is where much of the growth is coming from, said CEO Matt Goldberg to me over a recent dinner in San Francisco.</p>
<p>Goldberg&#8211;who came to Lonely Planet early this year from Dow Jones, where he was SVP of digital strategy and operations, including for WSJ.com&#8211;noted that Lonely Planet&#8217;s digital businesses have doubled their revenues to $20 million this year via premium pricing and advertising.</p>
<p>Besides the obvious use of Twitter and Facebook, Goldberg flagged a number of the more promising and innovative digital initiatives now at work at Lonely Planet, especially in its key U.S. market.</p>
<p>They include:</p>
<p>* Leveraging the 700,000 registered members of Lonely Planet&#8217;s Thorn Tree community,</p>
<p>* The announcement this week of putting all or part of 600 of its travel guides on the international release of the Amazon (AMZN) Kindle e-reader.</p>
<p>* Work on collaborative trip planning for its &#8220;Trippy&#8221; gadget, as part of the Google Wave beta launched last week.</p>
<p>* A compass application for Google (GOOG) Android handsets that make use of augmented reality technology to highlight points of interest in cities. As Goldberg described it in an email, travelers will be able to &#8220;pan a city destination using the video on their handset and see Lonely Planet recommendations (points of interest from our City Guides) as virtual sticky notes above real live points of interest.&#8221;</p>
<p>* Over 500,000 downloads from around 70 premium-priced apps on the iPhone from Apple (AAPL), as well as various location-based guide apps for Nokia (NOK) and BlackBerry from Research in Motion (RIMM).</p>
<p>* Travel music collections featured on Spotify and other online music services.</p>
<p>Goldberg highlighted other interesting ideas, such as an online travel video contest and even a &#8220;hack&#8221; day in Australia recently, which will be followed by one in the U.S. in the late winter.</p>
<p>While not all of it is going to work, this kind of endless experimentation at Lonely Planet is probably the right way to keep figuring out how to deal with the seismic media shifts that show no sign of abating.</p>
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