26 posts and columns on ad campaign
No surprise: A study financed by Yahoo says that Yahoo ads helped a customer sell more stuff. A big surprise: The same study says the ad only works on people born before Woodstock.
Live in New York City? Want to buy an iPhone? Don’t try ordering one from AT&T’s Web site: The wireless carrier, at least for now, won’t sell New Yorkers a new phone online, citing “increased fraudulent activity.” Huh?
A new ad campaign is helping move more radios, says Sirius XM CEO Mel Karmazin, who also has some staffing advice for news organizations.