27 posts and columns on ad network
Chartboost Taps Chung-Man Tam to Help Its Ad Products Cohere
The mobile ad network says it wants to do a better job of growing in tandem with its customers.Unity Plans to Publish, Cross-Promote Mobile Games
Some new verticals for the developer-friendly game engine.News Byte
YuMe Video Ad Network IPO Prices Below Expectations
Another video ad network is set to go public, and investors don’t seem to be excited about this one, either: YuMe, which will start trading on the NYSE tomorrow, had hoped to sell its first shares at $12 to $14 a piece; instead, the company reportedly got $9 a share. In June, video ad network Tremor also priced below expectations, and its shares fell on the first day of trading and haven’t recovered.Voices