31 posts and columns on Ad Tech
Ad tech startup Triggit, which raised $7.4 million last fall after Facebook helped its business skyrocket, has raised another $6 million, this time via a debt deal with North Atlantic Capital. Triggit, which has now raised $20 million over the past few years, is concentrating on connecting clients with Facebook’s Exchange, and on working with international ad buyers in particular.
News ByteTap.Me, an ad tech start-up that specializes in placing messages within games on mobile phones. New York-based MediaMath said it will keep all of Tap.Me’s Chicago-based team in place, but wouldn’t disclose deal terms.