AdWords

Voices

What to Expect When Facebook Is Expecting: Five Predictions for Facebook’s First Public Year

Ben Elowitz, Co-Founder and CEO, Wetpaint in Voices on May 16 at 2:11 pm PT

I have five predictions of how Facebook will be maturing in the first year after its IPO.

Facebook Is Still Figuring It Out. Will Advertisers and Investors Wait Around?

Peter Kafka in Media on May 15 at 7:42 pm PT

“Advertisers are learning and experimenting” with Facebook’s ad business, says Facebook itself. GM’s move shows the downside of making it up as you go.

More Targeted App Ads, Coming to an App Search Engine Near You

Lauren Goode in Mobile on March 27 at 1:55 pm PT

Appolicious has launched a new advertising platform for super-targeted app ads.

Twitter Ads Head to Your Phone

Peter Kafka in Media on February 28 at 12:00 pm PT

Promoted Tweets get a promotion to the mobile ranks.

Facebook’s Ad Business Is a $3 Billion Mystery

Peter Kafka in Media on February 2 at 7:49 am PT

So now we know that Facebook’s ad business is huge, and growing like a weed. But how does it actually work?

Hollywood Meets Silicon Valley, Up Close and Personal: YouTube CEO Salar Kamangar Comes to D: Dive Into Media

Peter Kafka in Dive Into Media on November 14, 2011 at 8:12 am PT

North meets South, tech meets content, and the rest of the world gets a rare opportunity to meet one of Google’s most important — and least known — players.

Will the Next Groupon-Killer Be Your Bank or Even a Hotel?

Tricia Duryee in Commerce on August 3, 2011 at 4:31 am PT

Just about every company wants to get into the daily deals space. Soon you may start getting offers from your bank, hotel chains or airlines.

Twitter Pumps Up Its Ads Today With “Promoted Tweets to Followers”

Peter Kafka in News on July 28, 2011 at 8:48 am PT

Twitter’s slow-moving ad business takes another step forward today: Advertisers will get a better shot at delivering their messages directly into users’ timelines.

Google Confirms That Groupon COO Will Be Google's Margo Georgiadis

Kara Swisher in News on April 21, 2011 at 11:14 am PT

Margo Georgiadis, VP of Global Sales Operations at Google, will be COO of Groupon, Google confirmed. She is currently located in Chicago, where the social buying site is headquartered. Besides COO, BoomTown will officially bestow the title of “Chief Cat Wrangler” on her in recognition of the massive organizational job ahead of her at the notoriously chaotic start-up.