Advertising Age

The Night Time Is the Right Time for Watching TV, Surfing the Web, Playing With Apps

Peter Kafka in Media on September 29, 2011 at 10:27 am PT

You might not be working at the end of the day, but you’re probably pretty busy. That’s a whole lot of multitasking. And another reminder that “mobile” often means “home.”

More Live Video Coming to Facebook. Blame the Webbys!

Peter Kafka in Media on June 13, 2011 at 10:21 am PT

Weird that the not-totally-serious award show hasn’t streamed live on the Web before, but makes sense that they’d do it on Facebook.

Yahoo Marketing VP Shane Steele Joins Twitter

Liz Gannes in Social on February 15, 2011 at 6:17 pm PT

Shane Steele, previously VP of global marketing for Yahoo, started at Twitter today as director of sales marketing.

Yahoo's Shine Editor-in-Chief Departs for Condé Nast's Lucky Magazine

Kara Swisher in News on September 8, 2010 at 10:06 am PT

As Yahoo seeks to sort out its women’s strategy online, Brandon Holley–the editor-in-chief of its main women-focused site, Shine–is leaving for a job with the same title at Condé Nast’s Lucky magazine.

Voices

Twitter Makes Hires to Boost Advertising Model

Jennifer Valentino-DeVries, Reporter, The Wall Street Journal in News on August 10, 2010 at 1:41 pm PT

Fast-growing social-media site Twitter has been making a lot of hires lately, and this week it said it’s adding two employees who should prove important to its fledgling, ad-based business model — people to sell the ads. The microblogging service hired Dan Coughlin, the former director of media sales at Facebook, to be its director of ad sales for the East. Amanda Levy, who was the first ad-sales person at review site Yelp, is joining Twitter as sales director in the Western region.

Mark Zuckerberg’s European Non-Vacation

Peter Kafka in Media on June 21, 2010 at 3:30 am PT

Another week, another opportunity for Mark Zuckerberg to get on stage in front of an important audience and explain what he’s doing with Facebook. This time, he’s in France, talking to the ad world’s big shots.

Weekend Update 05.08.10–Boys of Summer Edition

Drake Martinet in Social on May 8, 2010 at 3:46 pm PT

The flowers are blooming in Silicon Valley and the scoreboard shout-outs at AT&T Park, home of the San Francisco Giants, are stacked up as all the fashionable little start-ups treat their staffs to a dog, beers and some baseball.

Are You Ready, Foursquare? Here Comes Facebook.

Peter Kafka in Media on May 6, 2010 at 3:17 pm PT

Okay, Dennis Crowley: Hope you’ve figured out the whole take-Yahoo’s-money-or-not thing. Because here comes Facebook. The social network is finally ready to start rolling out its location service this month, and big brands can’t wait to get started.

Palm: I Cast Thee Out Creepy Lady Ad Agency

John Paczkowski in News on April 6, 2010 at 4:50 am PT

Well, Modernista founder Gary Koepke was right about one thing: The absurd ads his agency conceived for the launch of the Palm Pre really could have worked harder to show how the phone worked–a lot harder. Because here we are a year after the device launched and Palm is languishing amid lousy sales and an alarming inventory problem.