advertising

Facebook Gives Its Ads a Boost, Using Your Photos

Peter Kafka in Media on February 9 at 2:58 pm PT

The world’s biggest photo-sharing service decides to make some money from all that sharing. Good timing!

The Internet Hasn’t Killed the Radio Star: Clear Channel CEO Bob Pittman’s Full Dive Into Media Interview

Peter Kafka in Dive Into Media on February 9 at 11:07 am PT

The guy who helped build MTV, then AOL, is now running a radio giant in an Internet age. Why?

Inside Yahoo: Less Show, More Sell

Amir Efrati, Reporter, The Wall Street Journal in News on February 9 at 8:10 am PT

New Chief Executive Scott Thompson’s plan for turning around Yahoo Inc. is beginning to take shape: He wants to push the Internet company away from its advertising roots and get more of its revenue from fees and commissions, according to people familiar with the matter.

Disney Profit Rises 12 Percent

William Launder and Drew FitzGerald, Reporters, The Wall Street Journal in Media on February 7 at 5:30 pm PT

Walt Disney Co.’s fiscal first-quarter profit rose 12 percent, helped by revised contracts with broadcast affiliates and increased customer spending and attendance at its theme parks.

Outgoing Yahoo Chairman Roy Bostock’s Farewell Letter (And Other Stuff)

Kara Swisher in News on February 7 at 1:11 pm PT

Bygones, Roy?

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News Byte

Facebook Buddies Up to Marketers at New York Event

Peter Kafka in Social on February 7 at 11:18 am PT

Want to know more about Facebook’s ad plans in advance of its IPO? You may get a bit of insight at the end of the month. The social network is planning a half-day program geared toward marketers, which it will host at New York’s Museum of Natural History. Facebook says COO Sheryl Sandberg will kick off the program, which will include “inspirational breakout sessions” and a chat with an unnamed “esteemed guest.”

Meet Spongecell, a Profitable Ad Tech Company With $10 Million in New Funding

Peter Kafka in Media on February 7 at 4:00 am PT

The start-up specializes in “rich media” Web ads, which isn’t a new idea. But Google’s Eric Schmidt liked it last year, and Safeguard Scientifics likes it, too.

Zynga’s First Super Bowl Commercial … Kind Of

Tricia Duryee in Commerce on February 6 at 11:55 am PT

Zynga’s popular puzzle game Words With Friends was featured in Best Buy’s Super Bowl commercial yesterday, calling attention to the game’s founders as some of the “greatest mobile innovators.”