3659 posts and columns on advertising

iSwifter’s New App Brings All Flash-Based Facebook Games to the iPad

in Commerce on May 16 at 9:55 am PT

While Facebook is slowly working out the kinks to bring more games to mobile, there’s a small company in Menlo Park, Calif., that has beat them to it.
iSwifter_theWorx_APPHUB II

Facebook Is Still Figuring It Out. Will Advertisers and Investors Wait Around?

in Media on May 15 at 7:42 pm PT

“Advertisers are learning and experimenting” with Facebook’s ad business, says Facebook itself. GM’s move shows the downside of making it up as you go.
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Voices

GM to Stop Advertising on Facebook

in News on May 15 at 12:44 pm PT

General Motors Co. plans to stop advertising on Facebook after the company’s marketing executives determined their paid ads had little impact on consumers, people familiar with the matter said — a move that comes as more companies question the effectiveness of advertising on the social networking site.

Google Says Forced “Sharing” Is a Bug, Not a Feature

in Media on May 15 at 11:38 am PT

No, you don’t have to spam that AdWeek story to your pals before you read it. But somebody’s gotta pay something for this stuff, someday.
all is well

Leave the Gun. Take the Cannoli: It’s Ring-Kissing Time for Ross at Yahoo’s All-Hands Meeting.

in News on May 14 at 7:12 pm PT

I’m gonna make you an interim CEO offer you can’t refuse.
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A Ray of Light for the New York Times

in Media on May 14 at 11:38 am PT

In 2014.
new york times building

Ross Levinsohn’s Yahoo Plan: Back to the Future

in Media on May 13 at 4:08 pm PT

Want to figure out what Yahoo’s new boss wants to do with the company? Look back at what he did last year.
Levinsohn

Meet the Man I Call “The Hair”: The Video Stylings of Yahoo’s Newest CEO Ross Levinsohn

in Media on May 13 at 12:03 pm PT

Here he is in living color!
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Exclusive: Yahoo’s Thompson Out; Levinsohn In; Board Settlement With Loeb Nears Completion

in News on May 13 at 8:59 am PT

The final shoe — shoe store, really — drops.
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Is YouTube’s Ad Pitch Working?

in Media on May 11 at 7:19 am PT

YouTube is trying to convince advertisers to spend big dollars on its upgraded content. They seem receptive.
youtube WIGS

Dish Network Offers DVR That Removes Ads

in Media, May 10, 2012 at 2:16 pm PT

“Cross-Device” Ad Tracker Drawbridge Rounds Up $6.5 Million From Sequoia, Kleiner Perkins

Washington Post Finishes Digg Deal

Adaptly Tries to Ride Facebook’s Ad Rise, With a $10.5 Million Round

in Media, May 9, 2012 at 6:00 am PT

AOL Offers Up an Earnings Beat, But a Disappointing Ad Number

in News, May 9, 2012 at 5:50 am PT

Demand Media’s Q1 Earnings: Kung-Goog Panda Did Not Kill Us!

in News, May 8, 2012 at 2:16 pm PT

Paid Newspaper Aggregator Ongo Shuts Down

Cable Fee Fight Takes Another Turn as Dish Networks Uses iTunes, Netflix and Amazon as Weapons

in Media, May 7, 2012 at 12:07 pm PT

Warren Buffett Says He May Buy More Newspapers

Study: iPad Accounts for Nearly 95 Percent of Tablet Web Traffic

in Mobile, May 4, 2012 at 11:54 am PT

Another Big Newspaper Says Digital Ads Shrank Last Quarter

in Media, May 4, 2012 at 9:16 am PT

Discovery Gets a Web Video Arm, Courtesy of Revision3

in Media, May 3, 2012 at 11:00 am PT

YouTube Gets Jay-Z to Help Sell TV

in Media, May 3, 2012 at 6:07 am PT

Yahoo Gives Dan Loeb a Fresh One, but Real Action in Proxy Fight Begins in Coming Weeks

in News, May 2, 2012 at 5:28 pm PT

Silver Lake Grabs Large Minority Stake of WME to Push Digital Initiatives

in News, May 2, 2012 at 10:59 am PT