alliance

News Byte

Yahoo Search Exec Chang Lands at Mobile Ad Start-Up

Kara Swisher in Mobile on July 25, 2011 at 10:01 am PT

Longtime Yahoo search veteran Chi-Chao Chang, who left the Internet giant recently, has landed at xAD, a San Francisco-based mobile local search advertising network. He’ll be its president of product and technology and said, in an interview, he made the move to focus on an emerging digital arena. Chang, a key exec in Yahoo’s troubled search alliance with Microsoft, was VP and GM of the global search business at Yahoo and had been at the company since 1999.

News Byte

InStyle Pairs With Groupon on Beauty Bargains

Voices in News on October 15, 2010 at 12:13 pm PT

In its latest alliance with a major media property, deal-a-day service Groupon is partnering with Time Inc.’s InStyle fashion franchise on a three-day promotion offering half-price or better deals at editor-selected salons in six U.S. cities (brow tweezing in Boston, fake tans in L.A., etc.). Groupon has already run promotions with McClatchy in many of the newspaper chain’s local markets, and it announced a similar deal with Media General this week.